10 recommendations for companies:

Reconsider how your business measure progress

Develop a new business model with focus on product quality and longevity

Provide guarantee and maintenance during the product’s lifetime

Sell the service, that the product offers, instead of the product

Take back your old products and take responsibility of returning materials to the production sphere

Create economic incentives for your costumers to move towards a circular economy

Be resource efficient – use fewer virgin materials and energy, reduce emissions

Create symbiosis - your waste can be another company’s resource

Create partnerships across industries

Keep it simple – fewer components and materials make maintenance and recycling easier