10 recommendations for companies:
Reconsider how your business measure progress
Develop a new business model with focus on product quality and longevity
Provide guarantee and maintenance during the product’s lifetime
Sell the service, that the product offers, instead of the product
Take back your old products and take responsibility of returning materials to the production sphere
Create economic incentives for your costumers to move towards a circular economy
Be resource efficient – use fewer virgin materials and energy, reduce emissions
Create symbiosis - your waste can be another company’s resource
Create partnerships across industries
Keep it simple – fewer components and materials make maintenance and recycling easier